NURHAYATI, A.; SURYONO , I. . Consumer Economics of Branding: The Role of Marketing Strategies and Purchase Intention in N’Pure Skincare Purchasing Decisions in Jakarta. International Journal of Economics Development Research (IJEDR), [S. l.], v. 6, n. 2, p. 689–704, 2025. DOI: 10.37385/ijedr.v6i2.7107. Disponível em: https://yrpipku.com/journal/index.php/ijedr/article/view/7107. Acesso em: 1 jul. 2025.