Sofina, V. A., & Masruchin, M. (2025). Pengaruh Kualitas Produk Dan Program Diskon & Cashback Terhadap Kepuasan Pelanggan Shopee (Provinsi Jawa Timur). Management Studies and Entrepreneurship Journal (MSEJ), 5(2), 6084–6095. https://doi.org/10.37385/msej.v5i2.7085