Alvita, M., Rachman, A., Widjaja, W., & Wijaya, A. (2023). Pengaruh Bauran Ritel terhadap Keputusan Pembelian pada Gerai Mixue di Jabodetabek. Management Studies and Entrepreneurship Journal (MSEJ), 4(5), 7144–7154. https://doi.org/10.37385/msej.v4i6.2633