YUNSEPA, Y.; SAPUTRA, J. Pengaruh Marketing Model Segmenting, Targeting Dan Positioning Terhadap Strategi Pemasaran Pada UMKM Kopi Mentari Di Baturaja. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 4, n. 1, p. 436–443, 2023. DOI: 10.37385/msej.v4i1.1417. Disponível em: https://yrpipku.com/journal/index.php/msej/article/view/1417. Acesso em: 8 jul. 2025.