FATMAWATY, A.; PITRIYANI, P.; HALIM, A. Pengaruh Digital Marketing, Harga, Persepsi Konsumen, Store Atmosphere Dan Word Of Mouth Terhadap Keputusan Pembelian Pada Cafe Halona Coffee Rantauprapat. Management Studies and Entrepreneurship Journal (MSEJ), [S. l.], v. 5, n. 1, p. 3661–3673, 2024. DOI: 10.37385/msej.v5i2.4604. Disponível em: https://yrpipku.com/journal/index.php/msej/article/view/4604. Acesso em: 4 jul. 2025.